Twitter Marketing for Small Business: Ten Tips for Utilizing Twitter
Google’s Mobile-Friendly Update and Mobile Search Results
On April 21, 2015, Google altered its algorithm in a way that directly affects websites not properly configured for mobile devices. For mobile-friendly websites, the new Google changes are beneficial in that they may receive boosts in Google’s mobile search results. On the other hand, sites that are not mobile-friendly will experience a negative impact in their organic rankings on Google. The new algorithm will not affect website rankings on a desktop, only organic rankings on mobile devices, particularly smartphones.
Digital Marketing News:
Spotify Releases Playlist Targeting Using Behavioral Marketing Tactics
In today’s digital marketing news Spotify unleashed a new playlist targeting feature that allows brands to factor user’s needs, activities and moods into cross-device advertising sponsored content. Spotify’s attention to audience segmentation through playlist targeting helps brands target based on what their targets are going through.
Why You Need a Mobile App for Your Business
Mobile apps – Are they only for large corporations like Chase Bank and Amazon? No. Mobile apps are effective for any business. More small business are following the mobile app trend today. They know that the best mobile strategies involve more than just a mobile version of their company website.
What Does Your Website Say About Your Business?
Your companies web presence speaks for who you are as a brand. Perception can be reality. What perception does your company website give users about your brand?
Google Algorithm Changes – April 21st | Google Mobile-Friendly Update
Leaked information from reliable sources confirm information regarding Google’s mobile-friendly update. TRC Multimedia wanted to bring our readers the latest news on what’s coming ahead later this April.
Who is Silverbird?
‘With gospel like energy
It’s about you and everyone you know
And the organ is pure ’70s nostalgia
Like a ghost fighting its way back into the realm of the living’
Your logo is the face of your company
How important is your logo design? That’s like asking how important your personal appearance is when making a first impression. Your logo design is the face of your company and ultimately makes the first and most lasting impression on the public. It is the most basic graphical representation of your company’s products, services and values. A well designed logo will act as the anchor of your company.